Tracking pixels in email: Italian DPA Guidelines

Tracking Pixels in Email: The Italian DPA Guidelines and the Consent Puzzle

Decision No. 284 of April 17, 2026, by the Italian Data Protection Authority addresses a technically invasive and legally significant phenomenon. A commendable intervention that nonetheless raises two systemic questions: the relationship between the consent model designed by the Guidelines and the principle of privacy by design, and its compatibility with the specificity and granularity requirements for consent established by the EDPB.

22 April 2026 ยท 23 min ยท NicFab